Launched in 2020, the programme is a multiyear commitment by the video-sharing platform to spotlight and directly support black artists, songwriters and producers globally. Since its inception, the programme has welcomed more than 300 grantees hailing from South Africa, Kenya, Nigeria, the US, UK, Brazil and Australia.
The announcement comes on the heels of the induction of some 54 international artists, songwriters and producers, including eight Africans, into the 2022 class. The African roster of artists includes Nigeria’s CKay, Omah Lay, P.Priime and Telz, Uganda’s Azawi as well as Major League DJz, DJ Lag and Elaine from South Africa. Other alumni include Sho Madjozi, Sauti Sol and Fireboy DML.
Selected applicants will receive various resources, including:
- Dedicated support from a YouTube Partner Program manager.
- Seed funding invested into the development of content.
- Workshops and masterclasses throughout the year focused on cultivating new content ideas, video production skills, well-being, and more.
- Access to exclusive social and community programmes.
Who can apply?
Black creators who are members of the YouTube Partner Program (creators only), and who are located in any of the eligible markets.
How to apply
Interested artists and creators can apply for funding here.
The selected class of 2023 will be announced no later than October 2022.
View the original call here.
RankTribe™ Black Business Directory News – Arts & Entertainment